Prove Real Market Fit Before Building Your Product

Test Your Unbuilt Product With a Real Checkout From Actual Customers

Laptop with a checkout page open and sticky note with 'Prove Demand' written on it

The cost of skipping validation

You collect survey answers, run ad tests, and the numbers look promising. People are excited about the product and you feel confident that this is worth doing. You take the leap, even a loan, and spend months building. Launch day draws near and the mix of emotions builds. Is this going to work, or did I make a mistake? The moment of truth arrives.

As the launch kicks off there are some sales, but it is nowhere near what the early feedback suggested. People who said “great idea” do not actually buy. You are left with a sinking feeling. Months of work are gone. The loan still has to be paid back, and you could spend years trying to cover it. What was meant to be an exciting time turns into a cycle of stress and uncertainty.

Lost Time
Months, maybe even years just on development
Missed Opportunity
You could have built something that people actually buy
Financial Situation
It can wreck your and your familys finances for years

What happens when you validate first

You write a clear offer and set a real price. You send a small batch of traffic and watch what people do, not what they say. You see real purchase intent at the price that matters. You learn which headline pulls better and which price point holds up. The roadmap becomes obvious.

Proof of demand

A payment-backed signal that beats survey hype.

Confidence in price

Compare price points and choose with data.

Clear next steps

No guesswork, just build the version that shows intent.

Who this is for

Early-stage founders
Market proof before building a product makes for clear next steps
Growth teams
Price and copy tests with real intent
Agencies
Show true proof of intent to clients

Why real checkouts beat surveys

People overstate willingness to pay when money is not at stake. That is hypothetical bias. A real checkout creates a small but meaningful commitment and gives you a revealed preference signal that tracks closer to actual buying behavior.

  • Real price, real friction, stronger read
  • Comparable across copy and price variants
  • Cleaner attribution from ad click to purchase intent
Payment-backed intent

Visitors see your real price, complete the checkout, and you record a verified intent signal. You do not capture funds today.

What you get

Payment-backed signal

Measure willingness to pay at the real price you plan to launch with.

Run price and copy tests

A and B variants you can compare across traffic sources.

Instant analytics

Attempts, completions, country, card brand range and timing.

Zero card handling

Stripe hosts card entry, so you do not have to worry about card security. Just follow the steps.

The simple way to get proof

  • A real purchase moment that is voided immediately
  • Works on your own domain with your branding
  • Set up in minutes, no sensitive card data on your servers

How it works

Create your page

Write your offer and price, add pixels if you want, and connect Stripe.

Send traffic

From ads, email, or organic. Visitors see your real price in a secure checkout.

Measure intent

We authorize the amount and then void it within seconds. You keep a strong intent signal without taking money today.

Ethics and transparency

No funds are captured during validation. Some banks display a temporary hold for a short time. Your thank you page explains the test and offers a waitlist option. We use Stripe Checkout and do not store card data.

Questions

No. The authorization is voided shortly after checkout. A temporary hold may appear depending on the bank, then it disappears automatically.

Yes. Map a custom domain and add Google Ads, Meta, TikTok, or a custom pixel URL. We support consent controls for GDPR.

Yes. Create variants and split traffic to see which price or copy yields more verified intent.

Ready to get proof instead of guesses?

Get started with RealMarket.fit
Secure checkout powered by Stripe